What’s up with everyone having apps these days? The app store has been around since 2008, so why now? Better business? Faster service? More productivity? It seems the answer lies within the first person who ever did the whole app venture for their business.
Restaurants were one of the first of businesses to start developing apps for their customers. Chilis Bar and Grill has had their rewards program in motion since 2015, with the ability to pay and more at their dining restaurants. They are also one of the first dining restaurants to move towards this type technology. Now even fast food restaurants are staking their claim to mobile apps. Good call, Chilis. More than ever with an abundance of resources at their fingertips, people are searching for other ways to get the best bang for their buck. Restaurants are honing in on these details are designing specialty apps left and right. With apps that offer a plethora of options such as online ordering, fast payment, reward systems and more what’s not to love? The customers are maximizing their profits and saving time.
Image from Chilis Bar and Grill
More than ever with an abundance of resources at their fingertips, people are searching for other ways to get the best bang for their buck. Restaurants are honing in on these details are designing specialty apps left and right. With apps that offer a plethora of options such as online ordering, fast payment, reward systems and more what’s not to love? The customers are maximizing their profits and saving time.
Wait, isn’t that what businesses re trying to do, too? Yes. Mobile apps are benefiting both parties. But how?
According to Forbes, making the investment into mobile apps for business is a smart option due to an increase of people being on their phones in the modern age. While social media is still a dominant way to reach potential and dedicated customers, a mobile application can give the companies a personal experience. They can control the narrative, direct people to the nearest store/restaurant in the app, or even allow users to pay! Businesses are advancing and continuing to grow, so why not grow laterally and upward as well at the same time. Growing upwards involves increased profits while expanding laterally encompasses a wider reach and audience. Companies might be able to reach customers they wouldn’t have before the application.
Customers also hate to wait. Yep, you’ve been there waiting for a table at a restaurant for 30-40 minutes, just for a seat! What if restaurants could get tables reserved online and eliminate waiting time? According to Medium, there are a plethora of apps waiting at your disposal to make your reservation. Chick-fil-a app had this feature (not for tables, but for glorious food) right at the launch of their application. While they eliminating a middle-man (in this case, another app to get the job done), they still keep editing and improving the app.
So it’s as easy as that? A win-win for both customers and businesses? Yup, good on you for doing your research, whether you’re on the business side or customer side, both are getting the best for their buck (or lack of if the app is free!)
Coming soon, a little sneak peak at the best mobile apps for stores and restaurants. Don’t worry, I’ve eliminated the hassle and tested them all for you! 😉